POS (POS) materials P. O. S.

POS materials (POS materials)- This material contributing to the promotion of the brand or product in the field of sales:

• shelftokery,
• wobblers,
• price tags,
• stoppers,
• dispensers,
• plastic trays
• flags
• packaging
• vykraska,
• stickers
• decorative magnets
• coasters mugs cups glasses
• fire
• plastic folders
• portfolios
• tags,
• monetnitsy,
• calendars
• postcards
• notepads,
• ruler
• trinkets,
• bookmarks and other souvenirs, distributed in the field of sales).
• By P. O. S. materials are also trays, Dispensers-(displays) to the counter, promo cabinets (sampling-tables) stands Watches with company logo Expositors, , topery, light kasetons, garlands, and so d.

POS materials (POSM, Point of Sales Materials)- Means of advertising in local sales serve to further attract attention and effective promotion of products. POS-materials are an exampleBTL-advertising- An effective way to attract the attention of the buyer, exercising their choice in the store.  Indeed effective P. O. S. materials should be primarily nonstandard. Customers studying POS-materials quickly and easily obtain information about the benefits of products. Thus, through informative and ability to attract attention to the product, POS-materials stimulate sales. Skillfully planning the advertising campaign, You can even with a modest budget to successfully promote their products in the field of sales.

Companies rarely useCompanies rarely use trade price lists,but it is an effective way to allocate goods on the shelf among the products of competing with the standard dime-store labels.
Displays- Used for product placement impulsive demand: chewing gum, sweets cigarettes, etc. d.
Very effective advertising materials to the retail consider informationLeafletsandBooklets. They are inexpensive and effective.
Posters- Large- Large posterssizes. Encourage consumers to buy.
Floor stickers- An effective form of advertising using the floor in supermarkets as an advertising medium.
Mobili- Large cardboard constructions suspended from the ceiling above the spot selling goods.
Jumbo- Three-dimensional boxes (bottles, banks) simulate the product on a larger scale.
Shelftolkery(English shelf - shelf, to talk - to speak) - the long corners, attached to the shelves to make trade a number one company among others. Often also called corners.

Wobblers(English to wobble - vibrate) - special arrangements attached to the shelves. They tend to vibrate due to a flexible plastic "legs" attracting the attention of the visitors to the store merchandise shelf. Often made on the basis of adhesive, which is held or not and they drop out or very well then do not wash.